Solo, Skilled, and Finally Looking the Part: The Flashed Out Rebrand

Tayla came to us stuck in a loop that many small businesses owner find themselves in.. trying to DIY a brand, not loving what she landed on, and doing it again and again and again. She had her booking software and a domain she was paying for but not using. Tech "was not her zone of genius" (her words), everything felt scattered, and she came to us hoping to get more organized.

First Stop: A New, Professional Brand


Our
branding specialist got to know Flashed Out's actual vibe, relaxing but results driven, elevated but approachable, and built a brand that finally felt uniquely her, not just another Pinterest board.

Flashed Out brand style board with logo, mauve and black palette, typography, and photo mood board

The Website


Next, we built her a mini Shopify site that pulled her services, her story, and her retail (she carries Colorescience, GlyMed+, Mixi, and more) all in one place.


The result? A fun, approachable, and professional website that is overflowing with personality and built to make shopping easy.

In Tayla's Words

"I feel so much more professional."
Clients have told me:
"Your site looked so good, I immediately trusted you."


Just like Tayla makes people feel cared for the second they walk in, now
her website and brand do that too.

Everything is easy to find in one place. Her retail lines are available online for easy restocking, with local pickup built in so clients don't have to think twice. And her clients can now even check their ingredients for pore clogging ingredients with her ingredient checker. All because she stopped trying to DIY her site. When you're ready to free up some mental space and get your website finally finished, we'd love to help!


Apply to work with us

Woman smiling with eyes closed, holding cotton pads, with “Flashed Out Facials & Lashes” text overlay

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Joelle Riding • September 8, 2026

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