How Carly Transformed Her Acne Clinic’s Online Store with Shopify
Meet Carly, owner of Skinspired Acne Clinic in Columbus, OH
Client:
SKINSPIRED ACNE CLINIC
A Quick Overview:
Carly, the founder of
Skinspired Acne Clinic, came to us ready to evolve. After years on Squarespace, she was ready to sell products more efficiently and grow her acne-focused skincare brand with a site that could scale.
She already had an engaged audience and strong sales potential.. what she needed was a site that worked as hard as she did. She went from a low performing Squarespace website to a
390% increase in revenue
and
1100% traffic growth
once switching to Shopify.
The Deep Dive
We started by refreshing her branding with our branding add on for fonts and colors. At the time, her Squarespace site was maxed out. It wasn’t designed for e-commerce, and she didn’t know how to bring her ideas to life. We got going on building a Shopify website tailored to her acne clinic and products!
Her new Shopify site included:
- Custom home, about, services, membership, and contact pages
- An elevated shop page with collections, bundles, and subscriptions
- Virtual consultation page for inquires
- Ingredient checker
- Post-purchase emails + automations
- Shipping + local pick up options
- + more!
Everything was designed to convert and built with growth in mind.
The Results:
Launch Month Results
Carly’s new site went live in November 2024 and the results that month spoke for themselves.
- Site traffic increased by 414% compared to Squarespace
- 2.3K+ site visits
- Five figure launch
- Immediate sales surged, with most orders placed via her brand new storefront
The Long-Term Growth
Fast forward 11 months, and the impact of the new site is undeniable:
- Total sessions increased by over 1100%
- Revenue jumped by 390%
- Orders grew steadily month after month
This wasn’t just a launch spike, it was sustainable growth rooted in strategy, design, and ease of use.
What Carly Had to Say:
"Working with Joelle and her team at Dope Magic Co was such an incredible experience. I have worked with a couple other web designers in the past and never truly felt fulfilled. After the first call I had with Joelle, I knew Dope Magic was the perfect fit. The one thing that stood out to me with Joelle is her expertise in working with Estheticians. Her niche in the industry truly makes it such a smooth process & extremely timely! They don't just treat you like another customer, they create a lasting relationship & they will forever retain my business when it comes to my brand. I now have a beautiful, brand new eComm shop on my website thanks to Dope Magic Co & I cannot wait to create more magic with them!"
If you're hand-writing shipping labels, feel like sales on Squarespace have hit a plateau, or dreaming of a professional eCommerce website that works for you, we've got you.
When you're ready to finally feel confident sending people to your site...we can help. Fill out our application to get started!
Earnings Disclaimer: Dope Magic Co may report earnings and income statements from time to time. These statements are an estimate of what you could possibly earn and should not be considered a guarantee that you will get the same results. There is no guarantee that past earnings can be duplicated in the future. Dope Magic Co cannot guarantee your future results or success. The use of the information, products, and services of Dope Magic Co is based on your own actions and you agree that Dope Magic Co, its advertisers, affiliates, or sponsors are not liable for the success or failure of your business. Read more on our disclaimers.
![So @facerealityskincare are we down to collab? ?
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#facereality #facerealitywebsite #skincarewebsite #websitedesign #webdesigner #websites #esthetician #designwithme #estiwebsites](https://scontent-iad3-1.cdninstagram.com/v/t51.75761-15/476344290_17900503410100873_7639402576477849696_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=101&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=pcxedpsi-VgQ7kNvwGLtFVm&_nc_oc=AdksNsqUgJ9dxICKc8y36fsKSumsFzGWoVN-BSHGmdZxT2X67YuzWjeGLhlg4OklaHs&_nc_zt=23&_nc_ht=scontent-iad3-1.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=oSK1LDFAuFkfXylIfP9YSw&oh=00_AfrTTNqdGwowzKzV4NTgvO9uwI81Tazyll8zv_n-V3VXgg&oe=696E96D9)
![Comment if you’re ready to have your website transformed with some Dope Magic ✨?
This website redesign sparked:
? 27% more online visits
? 86% boost in sales revenue
?️ 65% rise in orders
? 26% higher conversion rates
? 35% increase in average order value.
Proof that a fresh design pays off! Link in bio to get started ?✨
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#webdesign #websitedesign #webdesign #webredesign #esthetician #estheticianmarketing #websiteredesign #websiteglowup](https://scontent-iad3-1.cdninstagram.com/v/t51.75761-15/474910708_17899324293100873_7728111770061057847_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=107&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0FST1VTRUxfSVRFTS5iZXN0X2ltYWdlX3VybGdlbi5DMyJ9&_nc_ohc=lFbtB7YO1pwQ7kNvwHyZsP1&_nc_oc=AdkQ8tL-ZtQbrvVq0Yzn7a420lxlIjFr9BM2desrlmKucd0jI1BulQjLIba1fBRMrO8&_nc_zt=23&_nc_ht=scontent-iad3-1.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=oSK1LDFAuFkfXylIfP9YSw&oh=00_AfofXSjm55RCDhPcDPTABc4ASf3uCXJxBOcbJpaca3Ub4w&oe=696E95F9)
![If your current website has any of these ‘icks’, it’s okay! ? That’s literally why we are here (p.s. make sure to check out our profile and follow for more tips.. but let’s get down to business first) ⬇️
✨ Slow loading times? Head over to Google PageSpeed Insights and enter your URL. You’ll get a checklist report on things you can do to quickly improve site speeds
✨ Missing call to actions? A good rule of thumb is that each section on your website should inform and direct visitors where to go next. Add atleast 2 call to actions on your home, about, and services page.
✨ Cluttered design? Remember, less is more! We want people to either BOOK or BUY. Make it easy for them to find what they need by cutting out the fluff.
✨ Is your site accessible? Can my 85 year old grandma easily read your website? If not.. consider switching out your fonts or run your brand colors through an ADA contrast checker to ensure they pass.
Overwhelmed? Don’t panic—we have a few different packages to help fix those website ‘icks’ together. Link in bio to get started! ?
[website designer, web design, website icks, website design tips, website designing tips, web design for estheticians, web design for skincare ]
#estheticianwebsite #websiteicks #websitetips #shopifywebsite #goals #websitegoals #webdesigner #webdesign #esthetician](https://scontent-iad3-2.cdninstagram.com/v/t51.75761-15/474550550_17899102641100873_5650906331376324124_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=100&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=hxDz9_nTiZkQ7kNvwEcG3K7&_nc_oc=AdkddjflFejJxxZieFQxGTKfPQuKkar7bHVGIdgd-qPFMrOMegOsU7adoqWS2Ge0PSo&_nc_zt=23&_nc_ht=scontent-iad3-2.cdninstagram.com&edm=ANo9K5cEAAAA&_nc_gid=oSK1LDFAuFkfXylIfP9YSw&oh=00_AfqeueDzXWhWnNs2jOdQPy_w8p5c0FKzvXCNyHEqjF_78w&oe=696EA942)
